This interview with Bryon Colby of Purchasing Power is part of an interview series that talks to marketers, advertisers, brand consultants, and digital marketing gurus who share practical ideas from their experience about how to effectively leverage the power of digital marketing, PPC, & email. Read further on Authority Magazine.

Always striving to better understand your customer. The strong team around you. Willingness to test and fail; always pushing new ways to increase reach.

Read How to Effectively Leverage The Power of Digital Marketing, PPC, & Email to Dramatically Increase Sales online here.